Search

-
Go

WELCOME!

Welcome to influencethings.com, the website for Proforma Express Graphics.  We chose the domain influencethings.com since the custom printed and decorated graphic communication products we provide are designed to influence your customers, prospects and employees by promoting your brand.

Feel free to shop the over 1,000,000 products from our most trusted factory partners.  See our "Product of the Day" for a great offer and click the tabs at the top to view our updated Covid-19 safety and awareness items.

Thank you for visiting influencethings.com and please contact us at [email protected] should you have questions or need more information on any idea or item.

Best Regards,

David Anderson
Proforma Express Graphics

Read More

End-Buyer Research: Ages 45-54

98% of end-buyers ages 45-54 plan to increase or maintain their spending on promotional products in the next year.

ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.

ASI Research has launched a new series profiling the people distributors work with most closely: end-buyers. Each week we’ll release a new data set that spotlights one of eight markets and looks at end-buyers through demographics such as gender, region and company size.

This week, our research focuses on promotional products end-buyers ages 45-54, the third of several age demographics surveyed throughout the United States.

Based on projections from the Bureau of Labor Statistics, Americans ages 45-54 will make up the largest segment of the workforce within the next decade. ASI’s 2023 Ad Impressions Study notes the five most influential promotional products among consumers in this demographic are outerwear, performance wear, health & safety products, drinkware and polo shirts.

ASI’s 2024 end-buyer research reports that promotional products end-buyers ages 45-54 value trying out new types of products, with over half – more than other age demographics – naming “new products” as an important benefit in a distributor relationship. But they’re also more cost-conscious than other ages surveyed; one in five named price as their top feature consideration while purchasing promotional products.

Infographic